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How to Take Advantage of a Hot Real Estate Market

How to Take Advantage of a Hot Real Estate Market

By Lori Pedersen

Principal Home Stager + Designer at Lori Pedersen Home

There is no doubt that in all areas of the GTA, the real estate market is smoking hot right now! It’s a unique situation that we have collectively been facing for the past year: this pandemic has forced us into the safety of our homes. Some of us have looked around and determined that the time is right to pack up and move on to our next home (myself included!). With inventory and interest rates in the basement, many homeowners are capitalizing on this red hot market. But the question remains – will my house sell, will it sell quickly and for how much money?

Even the most experienced Real Estate Professional doesn’t have a crystal ball, so the market will dictate the answer to all of these questions. However, the savviest agents do have an ace up their sleeves to sell your home in the quickest amount of time for the most money – they rely on the services of a professional Home Stager.

A professional Home Stager acts as a marketing partner along with your agent to ensure that your house looks irresistible to attract a targeted buyer for your property. Our job is to see the home through the eyes of the buyer, to recommend any improvements on the condition of the property, and to showcase the home to present it in its best light. The act of showcasing the home can be completed using some of the homeowner’s furniture, and supplementing with additional furniture, art and accessories as needed. No two homes are the same, and no two sets of recommendations will be the same. We tailor our advice to each house, keeping in mind comparable homes, the target market, design trends, even photography angles, etc. No detail is too small to be considered when a professional Home Stager reviews a home, because we know that no detail is too small when a prospective buyer is scrutinizing that home.

About the Author: 

Lori is an approved Certified Staging Professional Luxury Specialist, International Mentor and a member of the Institute for Luxury Home Marketing. Winner of the RESA Home Staging Team of the Year for 2020, Lori is proud to have a team of trusted professionals to tackle any project, large or small.




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